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Social Networks: How to keep up
In today’s era there are so many different social media platforms that are constantly changing. The question is which social media should your brand be present, and how do you keep up? Social...
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Retailers Relying on Facebook, Other Social Media to Make Important Holiday...
Facebook is helping to depict what’s in stores this holiday season In an article written by Mercury News, here, they explain how both customers and retailers are benefiting by their social media usage...
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Markeing with Pinterest’s New Secret Boards
Social Media is a great tool to help companies gain more customers and establish relationships. With new technology emerging everyday, there are many different ways that companies can utilize social...
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Instagram’s new policy
On December 17th Declan Mcullagn wrote an article on Instagram’s new policy shift. The new policy states that it has the rights to sell users photographs without warning or payment. Instagram,...
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Instagram Policy Change and User Backlash
Everyones favorite photo sharing social media site came under heavy criticism last Tuesday when it released its new privacy policy to users. Essentially the policy change would allow Instagram to sell...
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Marketing with Videos
Today social media is a tool that is almost necessary to use to establish your brand and gain more customers. With the number of channels available for promoting your brand with, it can be hard to...
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Twitter 2012: A Year in Review
As the debris from ringing in 2013 clears and the social media channels have died down from #goodbye2012, #happynewyear and #2013, it is a perfect time to look at the top twitter trends of 2012. 2012...
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How to Promote Your Business Events on Facebook
By now we are all probably familiar with Facebook events from past event invites and our friends. Usually we simply put weather we will be attending or a comment to the host. The guest list includes...
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Social Media and Sports
Recently I came across an article, http://http://www.forbes.com/sites/marketshare/2012/02/13/the-lines-between-social-media-and-sports-continue-to-blur/, about a professional lacrosse team out of...
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Marketing Resolutions
With the beginning of a new year always comes the heap of resolutions and bundles of promises of great changes to come. As individuals it is usually quite easy to pick our goals and take our vows. We...
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Creating lasting Loyalty Programs
With the myriad amount of loyalty programs out there, marketers are facing problems generating and retaining members. There are now more loyalty programs spanning numerous industries then ever before....
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Athletes Using Social Media
http://www.annarbor.com/news/as-twitter-incidents-multiply-michigan-athletes-sign-social-media-contract-and-try-to-avoid-controve/ This article looks into the positives and negatives of athletes in...
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Using Agencies versus Moving In House
With the countless benefits of having a social media team that has the ability to effectively and easily communicate with customers, while maintaining an efficient relationship with other departments...
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Internet Marketing Strategies For 2013 That Will Work with infographics
With many companies getting their strategies ready for the year of 2013 which has just started, alot of companies are working on their strategies that will work. Take a look on the infographics, very...
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5 Words that You Should Never Use in Sales or Marketing
Social media is becoming the most prevalent place for business to market themselves to consumers, but how does what is posted affect the consumer and potential sales? For most companies and...
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7 Bold Ways to Build Brand Personality
With out a doubt, it is crucial for a brand to have a face or personality. Consumers like to associate themselves with a product or company that relates to their lifestyles or values. Let’s take...
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QR codes: User beware
Over the past few years several companies have tried to use QR codes in their marketing campaigns. Although a few of them have been successes most of them have been failures. A few of the reasons...
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No Branding, No Noise
Consumers in the United Kingdom are now experiencing a new kind of shopping experience provided and hosted by Selfridges, a high-end department chain founded in the early twentieth century. By...
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4 Ways to Get Your Brand Noticed
When you put your personal brand on Social Media networking cites, you are essentially placing yourself in competition with thousands of others claiming to provide the same thing as your brand. So how...
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Steve Ballmer — Helping or Hurting the Microsoft Brand?
Steve Ballmer, current CEO of Microsoft It’s no surprise that Microsoft is currently going through some changing pains. Over the past year, Microsoft has been releasing from their gates several...
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